Thursday, 30 July 2015

COCONUT SELLERS NOT PERTURBED ABOUT CURRENCY INSTABILITY




By: Miriam Abeley Andah

   Most coconut sellers in Ghana especially in Accra central are not agitated about the current cedi instability since it has had no effect on fruit purchase.
   Years ago, coconut was sold for peanuts but has then been raised to the sale of gold. It is mostly in abundance in the villages and has to be conveyed to Accra for sale. This has incurred a lot of cost on the price of coconut, however, has not reduced the patronage but rather increased due the public awareness of its health benefits in recent times.
   An interview with some coconut sellers in central Accra second to the fact that much profit is obtained from this business even though prices differ based on location. They also said the type of coconut, thus, Agric or local is independent of its price. Back in the years, coconut was wholesaled at 20-50pesewa and sold for 40-80 pesewa they said. Now, it is wholesaled from the villages at 3 for GH₵1.00 and sold between GH₵1.00-2.00 depending on its size for one.
   Randy, a coconut seller outside the Accra Circuit court and a year old in the business said, he buys 150 balls of coconut at GH₵225.00 and makes a profit of GH₵70.00-80.00 in a day. He further on went to say that, transportation from Bourguasi to Accra is GH₵200.00-300.00 for conveying 800-1000 coconut.
   However, transportation fare is added to the price of coconut for sellers.
He further narrated that, the challenges faced in the business is dependent on seasons, thus, rainy and Ramadan seasons. Nevertheless, prices don’t change base on this and an increase in coconut price does not affect patronage. He also said that it is quite tedious due to long hours standing, pulling tracks to destined location and arrangement of coconut on track.
Determining the quantity of juice in coconut is done by hitting beneath to feel the vibration of sound.
Needless to say, some sellers are not knowledgeable on the health benefits so they cannot educate customers for more consumption.

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